Literals
- vivo:identifier
- 2011-1109
- dcterms:contributor
- Diaz-Mendez M.
- vcard:url
- ou:eid
- 2-s2.0-84892129620
- dcterms:creator
- Díaz-Méndez M.
- fabio:hasPublicationYear
- 2011
- bibo:isbn
- 9781613246795
- bibo:page_range
- 27-44
- dcterms:publisher
- Advertising: Types, Trends and Controversies
- ou:tipoPublicacion
- Book Chapter
- dcterms:title
- The lipdub as a trendy way of corporate communication: Implications for institutions
- ou:urlScopus
- ou:vecesCitado
- 1
Inverse Relations
- Has related: ou:tienePublicacion