The panorama of integrated marketing communication policies and the managemeng of CSR in mexican SME'S

Literals

bibo:page_range
- 20-45
vivo:identifier
- 2013-510
dcterms:contributor
- Carrillo M.-V.; Tato J.L.; Garcia M.
ou:eid
- 2-s2.0-84877792865
fabio:hasPublicationYear
- 2013
ou:bibtex
- @article{CARRILLO2013,title = {The panorama of integrated marketing communication policies and the managemeng of CSR in mexican SME{'}S,El panorama de las pol{\'i}ticas de comunicaci{\'o}n integral y gesti{\'o}n de la RSC en las PYMES mexicanas},journal = {Intangible Capital},year = {2013},volume = {9},number = {1},pages = {20-45},author = {Carrillo, M.-V. and Tato, J.L. and Garcia, M.}}
bibo:doi
- 10.3926/ic.325
dcterms:creator
- Carrillo M.
bibo:issn
- 1697-9818
dcterms:publisher
- Intangible Capital
ou:tipoPublicacion
- Article
dcterms:title
- The panorama of integrated marketing communication policies and the managemeng of CSR in mexican SME'S
vcard:url
- https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84877792865&origin=inward
ou:urlOrcid
- http://www.scopus.com/inward/record.url?eid=2-s2.0-84877792865&partnerID=MN8TOARS
ou:urlScopus
- https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84877792865&origin=inward
ou:vecesCitado
- 1
bibo:volume
- 9