Segmentation of young university students according to their environmental consciousness. A Spain and Mexico cross-cultural analysis

Literals

ou:bibtex
- @article{https://doi.org/10.5281/zenodo.8021843, doi = {10.5281/ZENODO.8021843}, url = {https://zenodo.org/record/8021843}, author = {Mera, Antonio Chamorro and García-Gallego, José Manuel}, keywords = {green consumer, green marketing, cross-cultural research, marketing segmentation, young consumers}, title = {Segmentation of young university students according to their environmental consciousness. A Spain and Mexico cross-cultural analysis}, publisher = {Zenodo}, year = {2023}, copyright = {Creative Commons Attribution 4.0 International}}
dcterms:contributor
- Antonio Chamorro Mera, José Manuel García-Gallego
bibo:doi
- 10.5281/zenodo.8021843
fabio:hasPublicationYear
- 2023
vivo:identifier
- 2023-2915
ou:tipoPublicacion
- Article
dcterms:title
- Segmentation of young university students according to their environmental consciousness. A Spain and Mexico cross-cultural analysis
vcard:url
- https://zenodo.org/record/8021843
ou:urlOrcid
- https://zenodo.org/record/8021843