PUBLICACIÓN

Impacts of positive images of tourism destination exhibited in a film or TV production on its brand equity: the case of Portuguese consumers' perspective

ACCEDER A LA PUBLICACIÓN: Scopus

Nunes S., Agundez A.D.M., da Fonseca J.F., Chemli S.

2020 Transnational Marketing Journal

Communication (Q3), Marketing (Q4), Sociology and Political Science (Q3)

SJR: 0.176

CITAS

3

DOI

10.33182/tmj.v8i2.1036

EID

2-s2.0-85109878668

ISSN

2041-4684

EISSN

2041-4692

BIBTEX

@article{Nunes_2020,doi = {10.33182/tmj.v8i2.1036},url = {https://doi.org/10.33182%2Ftmj.v8i2.1036},year = 2020,month = {oct},publisher = {Transnational Press London},volume = {8},number = {2},pages = {271--295},author = {Sara Nunes and Alejandro del Moral Ag{\'{u}}ndez and Julia Fragoso da Fonseca and Samiha Chemli},title = {Impacts of positive images of tourism destination exhibited in a film or {TV} production on its brand equity: the case of Portuguese consumers' perspective},journal = {Transnational Marketing Journal}}

AUTORES DE LA UEX

Alejandro Del Moral Agúndez

OTRAS PUBLICACIONES DE INTERÉS

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