PUBLICACIÓN

Analyzing the Use of Social Networks Sites in the Purchasing Decision Process

ACCEDER A LA PUBLICACIÓN: Orcid

Francisco J. Miranda, Sergio Rubio, Antonio Chamorro, Sandra M. Loureiro

2016

DOI

10.4018/978-1-4666-9787-4.ch109

ISBN

9781466697874

AUTORES DE LA UEX

Sergio Rubio Lacoba

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