PUBLICACIÓN

The effect of new product development technique on new product success in Spanish firms

ACCEDER A LA PUBLICACIÓN: Scopus Orcid

González, F.J.M., Palacios, T.M.B.

2002 Industrial Marketing Management


CITAS

96

DOI

10.1016/s0019-8501(00)00150-4

EID

2-s2.0-0037089608

ISSN

0019-8501

BIBTEX

@article{Bañegil2002,title = {The effect of new product development technique on new product success in Spanish firms},journal = {Industrial Marketing Management},year = {2002},volume = {31},number = {3},pages = {261-271},author = {Gonz{\'a}lez, F.J.M. and Palacios, T.M.B.}}


AUTORES DE LA UEX