PUBLICACIÓN

Proposal of a social alliance success model from a relationship marketing perspective: A meta-analytical study of the theoretical foundations

Logo Open Access

ACCEDER A LA PUBLICACIÓN: Scopus Orcid Dialnet

Barroso Méndez, María Jesús, Galera Casquet, Clementina, Valero Amaro, Víctor

2015 BRQ Business Research Quarterly

Economics and Econometrics (Q3), Business, Management and Accounting (miscellaneous) (Q2)

JCR: 0.857

SJR: 0.371

CITAS

25

DOI

10.1016/j.brq.2014.09.002

EID

2-s2.0-84931082159

ISSN

2340-9436

EISSN

2340-9444

BIBTEX

@article{Barroso-Méndez2015,title = {Proposal of a social alliance success model from a relationship marketing perspective: A meta-analytical study of the theoretical foundations},journal = {BRQ Business Research Quarterly},year = {2015},volume = {18},number = {3},pages = {188-203},author = {Barroso-M{\'e}ndez, M.J. and Galera-Casquet, C. and Valero-Amaro, V.}}

AUTORES DE LA UEX

Clementina Galera Casquet
María Jesús Barroso Méndez
Víctor Valero Amaro

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