PUBLICACIÓN

Does the product type influence on attitudes toward cause-related marketing?

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ACCEDER A LA PUBLICACIÓN: Scopus Orcid

Galan-Ladero M.M., Galera-Casquet C., Valero-Amaro V., Barroso-Mendez M.J.

2013 Economics and Sociology

Sociology and Political Science (Q2), Economics, Econometrics and Finance (miscellaneous) (Q2)

SJR: 0.311

CITAS

8

DOI

10.14254/2071-789x.2013/6-1/5

EID

2-s2.0-84878049706

ISSN

2071-789X

BIBTEX

@article{Barroso-Méndez2013,title = {Does the product type influence on attitudes toward cause-related marketing?},journal = {Economics and Sociology},year = {2013},volume = {6},number = {1},pages = {60-71},author = {Galan-Ladero, M.M. and Galera-Casquet, C. and Valero-Amaro, V. and Barroso-Mendez, M.J.}}

AUTORES DE LA UEX

Clementina Galera Casquet
María Jesús Barroso Méndez
María Mercedes Galán Ladero
Víctor Valero Amaro

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