PUBLICACIÓN

Marketing con causa: ¿Responsabilidad social o patrocinio empresarial?

ACCEDER A LA PUBLICACIÓN: Dialnet

Valero Amaro, Víctor; Galán Ladero, María Mercedes; Galera Casquet, Clementina

1999 La gestión de la diversidad: XIII Congreso Nacional, IX Congreso Hispano-Francés, Logroño (La Rioja), 16, 17 y 18 de junio, 1999

ISBN

8495301105

AUTORES DE LA UEX

Clementina Galera Casquet
María Mercedes Galán Ladero
Víctor Valero Amaro

OTRAS PUBLICACIONES DE INTERÉS

Estructura Y Comercialización De La Maquinaria Agrícola
The Role Of Religious Leaders In Social Marketing And Its Importance In Achieving The Sustainable Development Goals (Sdgs)
New Business Models For Transforming The Agri-Food Supply Chain
The Role Of Religious Leaders In Social Marketing And Its Importance In Achieving The Sustainable Development Goals (Sdgs)
New Business Models For Transforming The Agri-Food Supply Chain
Thermal Comfort And Sustainability In University Classrooms. A Study In Mediterranean Climate Zones
New Business Models For Transforming The Agri-Food Supply Chain
Thermal Comfort And Sustainability In University Classrooms. A Study In Mediterranean Climate Zones
Thermal Comfort And Sustainability In University Classrooms: A Study In Mediterranean Climate Zones
Thermal Comfort And Sustainability In University Classrooms. A Study In Mediterranean Climate Zones
Thermal Comfort And Sustainability In University Classrooms: A Study In Mediterranean Climate Zones
Social Marketing For Well-Being And Quality Of Life
Thermal Comfort And Sustainability In University Classrooms: A Study In Mediterranean Climate Zones
Social Marketing For Well-Being And Quality Of Life
Soiling Distribution And Evolution In Fresnel Mirrors With Real Operating Conditions. Analysis Of A Plant Located In Southwestern Spain
Social Marketing For Well-Being And Quality Of Life
Soiling Distribution And Evolution In Fresnel Mirrors With Real Operating Conditions. Analysis Of A Plant Located In Southwestern Spain
Indoor Air Quality And Thermal Comfort In University Classrooms In Southwestern Spain: A Longitudinal Analysis From Pandemic To Post-Pandemic
Soiling Distribution And Evolution In Fresnel Mirrors With Real Operating Conditions. Analysis Of A Plant Located In Southwestern Spain
Indoor Air Quality And Thermal Comfort In University Classrooms In Southwestern Spain: A Longitudinal Analysis From Pandemic To Post-Pandemic
Agri-Food E-Marketplaces As New Business Models For Smallholders: A Case Analysis In Spain
Indoor Air Quality And Thermal Comfort In University Classrooms In Southwestern Spain: A Longitudinal Analysis From Pandemic To Post-Pandemic
Agri-Food E-Marketplaces As New Business Models For Smallholders: A Case Analysis In Spain
Analysis Of Determining Factors In The Thermal Comfort Of University Students. A Comparative Study Between Spain And Portugal
Agri-Food E-Marketplaces As New Business Models For Smallholders: A Case Analysis In Spain
Analysis Of Determining Factors In The Thermal Comfort Of University Students. A Comparative Study Between Spain And Portugal
Drivers Of Consumer’s Willingness To Pay For Fair Trade Food Products: The Role Of Positive And Negative Emotions
Analysis Of Determining Factors In The Thermal Comfort Of University Students. A Comparative Study Between Spain And Portugal
Drivers Of Consumer’s Willingness To Pay For Fair Trade Food Products: The Role Of Positive And Negative Emotions
Analysis Of Thermal Comfort As An Influencing Factor On Academic Performance Of University Students
Drivers Of Consumer’s Willingness To Pay For Fair Trade Food Products: The Role Of Positive And Negative Emotions
Analysis Of Thermal Comfort As An Influencing Factor On Academic Performance Of University Students
El Papel Del Ods 5 “igualdad De Género” En El Mundomoderno: Un Estudio De Caso De Onu Mujeres Pakistan
Analysis Of Thermal Comfort As An Influencing Factor On Academic Performance Of University Students
El Papel Del Ods 5 “igualdad De Género” En El Mundomoderno: Un Estudio De Caso De Onu Mujeres Pakistan
An Analysis Of Thermal Comfort As An Influencing Factor On The Academic Performance Of University Students
El Papel Del Ods 5 “igualdad De Género” En El Mundomoderno: Un Estudio De Caso De Onu Mujeres Pakistan
An Analysis Of Thermal Comfort As An Influencing Factor On The Academic Performance Of University Students
Analysis Of Determining Factors In The Thermal Comfort Of University Students. A Comparative Study Between Spain And Portugal
An Analysis Of Thermal Comfort As An Influencing Factor On The Academic Performance Of University Students
Analysis Of Determining Factors In The Thermal Comfort Of University Students. A Comparative Study Between Spain And Portugal
Cause-Related Marketing: A Systematic Review Of The Literature
Analysis Of Determining Factors In The Thermal Comfort Of University Students. A Comparative Study Between Spain And Portugal
Cause-Related Marketing: A Systematic Review Of The Literature
Social Marketing To Achieve The Sustainable Development Goals (Sdgs) In 2030 Agenda By The United Nations
Cause-Related Marketing: A Systematic Review Of The Literature
Social Marketing To Achieve The Sustainable Development Goals (Sdgs) In 2030 Agenda By The United Nations
A Systematic Review Of The Literature On Agri-Food Business Models: Critical Review And Research Agenda
Social Marketing To Achieve The Sustainable Development Goals (Sdgs) In 2030 Agenda By The United Nations
A Systematic Review Of The Literature On Agri-Food Business Models: Critical Review And Research Agenda
Critical Review Of The Literature On Thermal Comfort In Educational Buildings: Study Of The Influence Of The Covid-19 Pandemic
A Systematic Review Of The Literature On Agri-Food Business Models: Critical Review And Research Agenda
Critical Review Of The Literature On Thermal Comfort In Educational Buildings: Study Of The Influence Of The Covid-19 Pandemic
The Impact Of Technologies On Society Through Npo-Social Enterprise Value Co-Creation
Critical Review Of The Literature On Thermal Comfort In Educational Buildings: Study Of The Influence Of The Covid-19 Pandemic
The Impact Of Technologies On Society Through Npo-Social Enterprise Value Co-Creation
“clean Hunza Project”: Responsible Consumption For A Sustainable Tourism
The Impact Of Technologies On Society Through Npo-Social Enterprise Value Co-Creation
“clean Hunza Project”: Responsible Consumption For A Sustainable Tourism
Social Marketing For Improving Women’srights:: The Case Of Dowry In Pakistan
“clean Hunza Project”: Responsible Consumption For A Sustainable Tourism
Social Marketing For Improving Women’srights:: The Case Of Dowry In Pakistan
Theoretical Background: Social Marketing &sustainable Development Goals (Sdgs)
Social Marketing For Improving Women’srights:: The Case Of Dowry In Pakistan
Theoretical Background: Social Marketing &sustainable Development Goals (Sdgs)
Social Marketing And Sustainable Development Goals(Sdgs): Case Studies For A Global Perspective
Theoretical Background: Social Marketing &sustainable Development Goals (Sdgs)
Social Marketing And Sustainable Development Goals(Sdgs): Case Studies For A Global Perspective
Ventilation Conditions And Their Influence On Thermal Comfort In Examination Classrooms In Times Of Covid-19. A Case Study In A Spanish Area With Mediterranean Climate
Social Marketing And Sustainable Development Goals(Sdgs): Case Studies For A Global Perspective
Ventilation Conditions And Their Influence On Thermal Comfort In Examination Classrooms In Times Of Covid-19. A Case Study In A Spanish Area With Mediterranean Climate
Private Labels And National Brands: A Dive Into Consumers’ Minds Andwallets
Ventilation Conditions And Their Influence On Thermal Comfort In Examination Classrooms In Times Of Covid-19. A Case Study In A Spanish Area With Mediterranean Climate
Private Labels And National Brands: A Dive Into Consumers’ Minds Andwallets
Corporate Donation Behavior During The Covid-19 Pandemic. A Case-Study Approach In The Multinational Inditex
Private Labels And National Brands: A Dive Into Consumers’ Minds Andwallets
Corporate Donation Behavior During The Covid-19 Pandemic. A Case-Study Approach In The Multinational Inditex
An Assessment Of The Determinants Of Licensing Of University Patents: A Survey Of Spanish Universities
Corporate Donation Behavior During The Covid-19 Pandemic. A Case-Study Approach In The Multinational Inditex
An Assessment Of The Determinants Of Licensing Of University Patents: A Survey Of Spanish Universities
Influence Of The Work Environment On The Development Of Contact Dermatitis: A Retrospective Study With 1515 Patients From Spain
An Assessment Of The Determinants Of Licensing Of University Patents: A Survey Of Spanish Universities
Influence Of The Work Environment On The Development Of Contact Dermatitis: A Retrospective Study With 1515 Patients From Spain
Extremadura Avante, S.l.u. Primera Empresa Pública Certificada Como Socialmente Responsable De La Región De Extremadura (España)
Influence Of The Work Environment On The Development Of Contact Dermatitis: A Retrospective Study With 1515 Patients From Spain
Extremadura Avante, S.l.u. Primera Empresa Pública Certificada Como Socialmente Responsable De La Región De Extremadura (España)
Tendencias Del Comercio Exterior: El Caso De Extremadura
Extremadura Avante, S.l.u. Primera Empresa Pública Certificada Como Socialmente Responsable De La Región De Extremadura (España)
Tendencias Del Comercio Exterior: El Caso De Extremadura
Souji: Marketing Con Causa
Tendencias Del Comercio Exterior: El Caso De Extremadura
Souji: Marketing Con Causa
Mchappy Day: ¡qué Bien Sabe Ser Solidario!
Souji: Marketing Con Causa
Mchappy Day: ¡qué Bien Sabe Ser Solidario!
The Role Of Sustainability In Dowry: Evidence In Pakistan
Mchappy Day: ¡qué Bien Sabe Ser Solidario!
The Role Of Sustainability In Dowry: Evidence In Pakistan
Primera Decisión: Salir
The Role Of Sustainability In Dowry: Evidence In Pakistan
Primera Decisión: Salir
Segunda Decisión: Elegir Mercado(S) (Dónde, Cuándo Y Cómo Entrar)
Primera Decisión: Salir
Segunda Decisión: Elegir Mercado(S) (Dónde, Cuándo Y Cómo Entrar)
Tercera Decisión: Diseñar El Programa De Marketing
Segunda Decisión: Elegir Mercado(S) (Dónde, Cuándo Y Cómo Entrar)
Tercera Decisión: Diseñar El Programa De Marketing
Applied Social Marketing And Quality Of Life: Case Studies From An International Perspective
Tercera Decisión: Diseñar El Programa De Marketing
Applied Social Marketing And Quality Of Life: Case Studies From An International Perspective
Innovation Orientation In The Non-Profit Sector: Analysis Of Its Impact On The Performance Of Spanish Non-Governmental Development Organizations
Applied Social Marketing And Quality Of Life: Case Studies From An International Perspective
Innovation Orientation In The Non-Profit Sector: Analysis Of Its Impact On The Performance Of Spanish Non-Governmental Development Organizations
Economic Profit Vs. Social Benefit: An Approach To The Pharmaceutical Industry
Innovation Orientation In The Non-Profit Sector: Analysis Of Its Impact On The Performance Of Spanish Non-Governmental Development Organizations
Economic Profit Vs. Social Benefit: An Approach To The Pharmaceutical Industry
Unsocial And Irresponsible Behaviour: What Happens When Customers Lie?
Economic Profit Vs. Social Benefit: An Approach To The Pharmaceutical Industry
Unsocial And Irresponsible Behaviour: What Happens When Customers Lie?
“pakistan Without Waste”: Improving The Quality Of Life Through Corporate Social Marketing
Unsocial And Irresponsible Behaviour: What Happens When Customers Lie?
“pakistan Without Waste”: Improving The Quality Of Life Through Corporate Social Marketing
Covid-19 Pandemic And Social Marketing: Enhancing Quality Of Life In A Global Health Crisis
“pakistan Without Waste”: Improving The Quality Of Life Through Corporate Social Marketing
Covid-19 Pandemic And Social Marketing: Enhancing Quality Of Life In A Global Health Crisis
Theoretical Background: Social Marketing And Quality Of Life
Covid-19 Pandemic And Social Marketing: Enhancing Quality Of Life In A Global Health Crisis
Theoretical Background: Social Marketing And Quality Of Life
Consumer Behavior During Recessions: A Qualitative Approach: An Abstract
Theoretical Background: Social Marketing And Quality Of Life
Consumer Behavior During Recessions: A Qualitative Approach: An Abstract
¿dónde Empieza Y Dónde Acaba La Responsabilidad Social De Las Administraciones Públicas? El Caso De La Listeriosis
Consumer Behavior During Recessions: A Qualitative Approach: An Abstract
¿dónde Empieza Y Dónde Acaba La Responsabilidad Social De Las Administraciones Públicas? El Caso De La Listeriosis
Cómo Aprovechar Una Inversión En Energía Renovable Para Comunicarse Con Los Stakeholders. Un Caso De Responsabilidad Social Corporativa
¿dónde Empieza Y Dónde Acaba La Responsabilidad Social De Las Administraciones Públicas? El Caso De La Listeriosis
Cómo Aprovechar Una Inversión En Energía Renovable Para Comunicarse Con Los Stakeholders. Un Caso De Responsabilidad Social Corporativa
Anything Goes In Cause Related Marketing? The Case Of The 'solidarity' Traffic Radar
Cómo Aprovechar Una Inversión En Energía Renovable Para Comunicarse Con Los Stakeholders. Un Caso De Responsabilidad Social Corporativa
Anything Goes In Cause Related Marketing? The Case Of The 'solidarity' Traffic Radar
Influence Of Partner Characteristics And Relational Capital On The Success Of Business/nonprofit Organization Partnerships
Anything Goes In Cause Related Marketing? The Case Of The 'solidarity' Traffic Radar
Influence Of Partner Characteristics And Relational Capital On The Success Of Business/nonprofit Organization Partnerships
Antecedents Of Relationship Learning In Business-Non-Profit Organization Collaboration Agreements
Influence Of Partner Characteristics And Relational Capital On The Success Of Business/nonprofit Organization Partnerships
Antecedents Of Relationship Learning In Business-Non-Profit Organization Collaboration Agreements
Modelling Municipal Social Responsibility: A Pilot Study In The Region Of Extremadura (Spain)
Antecedents Of Relationship Learning In Business-Non-Profit Organization Collaboration Agreements
Modelling Municipal Social Responsibility: A Pilot Study In The Region Of Extremadura (Spain)
Methylchloroisothiazolinone / Methylisothiazolinone: Epidemiological Retrospective Study
Modelling Municipal Social Responsibility: A Pilot Study In The Region Of Extremadura (Spain)
Methylchloroisothiazolinone / Methylisothiazolinone: Epidemiological Retrospective Study
The Role Of Social Marketing In A Controversial Cause: The Eradication Of Child Marriage
Methylchloroisothiazolinone / Methylisothiazolinone: Epidemiological Retrospective Study
The Role Of Social Marketing In A Controversial Cause: The Eradication Of Child Marriage
Marketing Para El Cambio Social
The Role Of Social Marketing In A Controversial Cause: The Eradication Of Child Marriage
Marketing Para El Cambio Social
The Importance Of Social Marketing In Global Health Emergencies: The Case Of Zika Virus Infection
Marketing Para El Cambio Social
The Importance Of Social Marketing In Global Health Emergencies: The Case Of Zika Virus Infection
Theoretical Background: Introduction To Social Marketing
The Importance Of Social Marketing In Global Health Emergencies: The Case Of Zika Virus Infection
Theoretical Background: Introduction To Social Marketing
Preface
Theoretical Background: Introduction To Social Marketing
Preface
Case Studies On Social Marketing. A Global Perspective
Preface
Case Studies On Social Marketing. A Global Perspective
Market Orientation In Ngdos: Construction Of A Scale Focused On Their Stakeholders
Case Studies On Social Marketing. A Global Perspective
Market Orientation In Ngdos: Construction Of A Scale Focused On Their Stakeholders
Antecedents Of Relationship Learning In Business-Non-Profit Organization Collaboration Agreements
Market Orientation In Ngdos: Construction Of A Scale Focused On Their Stakeholders
Antecedents Of Relationship Learning In Business-Non-Profit Organization Collaboration Agreements
Geographical Indication Food Products And Ethnocentric Tendencies: The Importance Of Proximity, Tradition, And Ethnicity
Antecedents Of Relationship Learning In Business-Non-Profit Organization Collaboration Agreements
Geographical Indication Food Products And Ethnocentric Tendencies: The Importance Of Proximity, Tradition, And Ethnicity
Consumption Dynamics During Recession And Recovery: A Learning Journey
Geographical Indication Food Products And Ethnocentric Tendencies: The Importance Of Proximity, Tradition, And Ethnicity
Consumption Dynamics During Recession And Recovery: A Learning Journey
Las Ongd En España: Diagnóstico De Un Sector En Crisis
Consumption Dynamics During Recession And Recovery: A Learning Journey
Las Ongd En España: Diagnóstico De Un Sector En Crisis
The Valuation And Purchase Of Food Products That Combine Local, Regional And Traditional Features: The Influence Of Consumer Ethnocentrism
Las Ongd En España: Diagnóstico De Un Sector En Crisis
The Valuation And Purchase Of Food Products That Combine Local, Regional And Traditional Features: The Influence Of Consumer Ethnocentrism
Consumer Attitudes During Periods Of Economic Downturn: Embodying Responsible Behaviors
The Valuation And Purchase Of Food Products That Combine Local, Regional And Traditional Features: The Influence Of Consumer Ethnocentrism
Consumer Attitudes During Periods Of Economic Downturn: Embodying Responsible Behaviors
Innovación En El Espacio Europeo De Educación Superior (Eees): La Docencia En Inglés. Un Caso De Estudio En La Universidad De Extremadura
Consumer Attitudes During Periods Of Economic Downturn: Embodying Responsible Behaviors
Innovación En El Espacio Europeo De Educación Superior (Eees): La Docencia En Inglés. Un Caso De Estudio En La Universidad De Extremadura
The Choice Of Local Food Products By Young Consumers: The Importance Of Public And Private Attributes
Innovación En El Espacio Europeo De Educación Superior (Eees): La Docencia En Inglés. Un Caso De Estudio En La Universidad De Extremadura
The Choice Of Local Food Products By Young Consumers: The Importance Of Public And Private Attributes
Parental Influence On The Levels Of Regional Ethnocentrism Of Youth: An Exploratory Analysis
The Choice Of Local Food Products By Young Consumers: The Importance Of Public And Private Attributes
Parental Influence On The Levels Of Regional Ethnocentrism Of Youth: An Exploratory Analysis
Cause-Related Marketing In Spain. A Consumer Behavior Perspective. Effects On Satisfaction And Loyalty
Parental Influence On The Levels Of Regional Ethnocentrism Of Youth: An Exploratory Analysis
Cause-Related Marketing In Spain. A Consumer Behavior Perspective. Effects On Satisfaction And Loyalty
Cross-Sector Social Partnership Success: A Process Perspective On The Role Of Relational Factors
Cause-Related Marketing In Spain. A Consumer Behavior Perspective. Effects On Satisfaction And Loyalty
Cross-Sector Social Partnership Success: A Process Perspective On The Role Of Relational Factors
The Importance Of Relationship Learning In Private-Non-Profit Partnerships: Precursors And Outcomes
Cross-Sector Social Partnership Success: A Process Perspective On The Role Of Relational Factors
The Importance Of Relationship Learning In Private-Non-Profit Partnerships: Precursors And Outcomes
Innovation Through Work In Education For Development: The Case Of The University Of Extremadura
The Importance Of Relationship Learning In Private-Non-Profit Partnerships: Precursors And Outcomes
Innovation Through Work In Education For Development: The Case Of The University Of Extremadura
Proposal Of A Social Alliance Success Model From A Relationship Marketing Perspective: A Meta-Analytical Study Of The Theoretical Foundations
Innovation Through Work In Education For Development: The Case Of The University Of Extremadura
Proposal Of A Social Alliance Success Model From A Relationship Marketing Perspective: A Meta-Analytical Study Of The Theoretical Foundations
Understanding Factors Influencing Consumer Attitudes Toward Cause-Related Marketing
Proposal Of A Social Alliance Success Model From A Relationship Marketing Perspective: A Meta-Analytical Study Of The Theoretical Foundations
Understanding Factors Influencing Consumer Attitudes Toward Cause-Related Marketing
El Papel Del Sector Privado En La Cooperación Internacional Para El Desarrollo
Understanding Factors Influencing Consumer Attitudes Toward Cause-Related Marketing
El Papel Del Sector Privado En La Cooperación Internacional Para El Desarrollo
Valuation And Importance Of The Extrinsic Attributes Of The Product From The Firms' Perspective In A Spanish Wine Protected Designation Of Origin
El Papel Del Sector Privado En La Cooperación Internacional Para El Desarrollo
Valuation And Importance Of The Extrinsic Attributes Of The Product From The Firms' Perspective In A Spanish Wine Protected Designation Of Origin
Partnerships Between Businesses And Ngos In The Field Of Corporate Social Responsibility: A Model Of Success From The Perspective Of Relationship Marketing
Valuation And Importance Of The Extrinsic Attributes Of The Product From The Firms' Perspective In A Spanish Wine Protected Designation Of Origin
Partnerships Between Businesses And Ngos In The Field Of Corporate Social Responsibility: A Model Of Success From The Perspective Of Relationship Marketing
Análisis De Las Tendencias De Consumo De Carne En España
Partnerships Between Businesses And Ngos In The Field Of Corporate Social Responsibility: A Model Of Success From The Perspective Of Relationship Marketing
Análisis De Las Tendencias De Consumo De Carne En España
Attitudes Towards Cause-Related Marketing: Determinants Of Satisfaction And Loyalty
Análisis De Las Tendencias De Consumo De Carne En España
Attitudes Towards Cause-Related Marketing: Determinants Of Satisfaction And Loyalty
Does The Product Type Influence On Attitudes Toward Cause-Related Marketing?
Attitudes Towards Cause-Related Marketing: Determinants Of Satisfaction And Loyalty
Does The Product Type Influence On Attitudes Toward Cause-Related Marketing?
Sustainable, Socially Responsible Business: The Cause-Related Marketing Case. A Review Of The Conceptual Framework
Does The Product Type Influence On Attitudes Toward Cause-Related Marketing?
Sustainable, Socially Responsible Business: The Cause-Related Marketing Case. A Review Of The Conceptual Framework
Assessing The Introduction And Development Of A Designation Of Origin From The Frm's Perspective: The Case Of The Ribera Del Guadiana Wine Pdo
Sustainable, Socially Responsible Business: The Cause-Related Marketing Case. A Review Of The Conceptual Framework
Assessing The Introduction And Development Of A Designation Of Origin From The Frm's Perspective: The Case Of The Ribera Del Guadiana Wine Pdo
Corporate Social Responsibility: A Study Of Savings Banks
Assessing The Introduction And Development Of A Designation Of Origin From The Frm's Perspective: The Case Of The Ribera Del Guadiana Wine Pdo
Corporate Social Responsibility: A Study Of Savings Banks
Innovations And Trends In Meat Consumption: An Application Of The Delphi Method In Spain
Corporate Social Responsibility: A Study Of Savings Banks
Innovations And Trends In Meat Consumption: An Application Of The Delphi Method In Spain
Variables That Influence Attitude Toward Cause-Related Marketing And Determinants Of Satisfaction And Loyalty In The 'solidarity Purchase'
Innovations And Trends In Meat Consumption: An Application Of The Delphi Method In Spain
Variables That Influence Attitude Toward Cause-Related Marketing And Determinants Of Satisfaction And Loyalty In The 'solidarity Purchase'
Las Cajas De Ahorros Como Actores De Cooperación Al Desarrollo Y Su Vinculación Con Ong
Variables That Influence Attitude Toward Cause-Related Marketing And Determinants Of Satisfaction And Loyalty In The 'solidarity Purchase'
Las Cajas De Ahorros Como Actores De Cooperación Al Desarrollo Y Su Vinculación Con Ong
Valoración De La Importancia De La Denominación De Origen Desde La Perspectiva De La Empresa: El Caso Do Ribera Del Guadiana
Las Cajas De Ahorros Como Actores De Cooperación Al Desarrollo Y Su Vinculación Con Ong
Valoración De La Importancia De La Denominación De Origen Desde La Perspectiva De La Empresa: El Caso Do Ribera Del Guadiana
La Actitud Hacia El Marketing Con Causa: Influencia En La Satisfacción Y Lealtad De Los Consumidores
Valoración De La Importancia De La Denominación De Origen Desde La Perspectiva De La Empresa: El Caso Do Ribera Del Guadiana
La Actitud Hacia El Marketing Con Causa: Influencia En La Satisfacción Y Lealtad De Los Consumidores
Valoración De La Importancia De La Denominación De Origen Desde La Perspectiva De La Empresa
La Actitud Hacia El Marketing Con Causa: Influencia En La Satisfacción Y Lealtad De Los Consumidores
Valoración De La Importancia De La Denominación De Origen Desde La Perspectiva De La Empresa
Implementing A Reverse Logistics System: A Case Study
Valoración De La Importancia De La Denominación De Origen Desde La Perspectiva De La Empresa
Implementing A Reverse Logistics System: A Case Study
Turismo Accesible Como Ejmplo De Responsabilidad Social En Las Empresas Y Destinos Turísticos: El Caso De Lousa (Portugal)
Implementing A Reverse Logistics System: A Case Study
Turismo Accesible Como Ejmplo De Responsabilidad Social En Las Empresas Y Destinos Turísticos: El Caso De Lousa (Portugal)
Análisis Del Proceso De Compra Del Jamón En España
Turismo Accesible Como Ejmplo De Responsabilidad Social En Las Empresas Y Destinos Turísticos: El Caso De Lousa (Portugal)
Análisis Del Proceso De Compra Del Jamón En España
El Jamón Ibérico: Análisis De La Industria Y Del Consumidor Extremeño
Análisis Del Proceso De Compra Del Jamón En España
El Jamón Ibérico: Análisis De La Industria Y Del Consumidor Extremeño
Desarrollo De Un Sistema De Logística Inversa En El Grupo Industrial Alfonso Gallardo
El Jamón Ibérico: Análisis De La Industria Y Del Consumidor Extremeño
Desarrollo De Un Sistema De Logística Inversa En El Grupo Industrial Alfonso Gallardo
Marketing Interno: ¿antecedente Y/o Consecuencia De La Responsabilidad Social Corporativa?
Desarrollo De Un Sistema De Logística Inversa En El Grupo Industrial Alfonso Gallardo
Marketing Interno: ¿antecedente Y/o Consecuencia De La Responsabilidad Social Corporativa?
Las Denominaciones De Origen En Extremadura: Una Apuesta Por La Calidad
Marketing Interno: ¿antecedente Y/o Consecuencia De La Responsabilidad Social Corporativa?
Las Denominaciones De Origen En Extremadura: Una Apuesta Por La Calidad
La Ética En La Publicidad: Una Referencia Al Caso De España
Las Denominaciones De Origen En Extremadura: Una Apuesta Por La Calidad
La Ética En La Publicidad: Una Referencia Al Caso De España
La Responsabilidad Social Corporativa: ¿conciencia Social O Estrategia Comercial?
La Ética En La Publicidad: Una Referencia Al Caso De España
La Responsabilidad Social Corporativa: ¿conciencia Social O Estrategia Comercial?
El Marketing Interno En La Gestión Del Conocimiento
La Responsabilidad Social Corporativa: ¿conciencia Social O Estrategia Comercial?
El Marketing Interno En La Gestión Del Conocimiento
La Importancia Del Marketing Interno En La Gestión De Organizaciones No Lucrativas
El Marketing Interno En La Gestión Del Conocimiento
La Importancia Del Marketing Interno En La Gestión De Organizaciones No Lucrativas
Aplicación De Un Índice De Evaluación A Las Páginas Web De Ongd Españolas
La Importancia Del Marketing Interno En La Gestión De Organizaciones No Lucrativas
Aplicación De Un Índice De Evaluación A Las Páginas Web De Ongd Españolas
La Responsabilidad Social En Las Entidades Financieras: Un Estudio Exploratorio De La Situación En Portugal
Aplicación De Un Índice De Evaluación A Las Páginas Web De Ongd Españolas
La Responsabilidad Social En Las Entidades Financieras: Un Estudio Exploratorio De La Situación En Portugal
La Convergencia Del Management Y Del Marketing En El Ámbito De Las Causas Sociales.: Una Referencia Al Caso Español.
La Responsabilidad Social En Las Entidades Financieras: Un Estudio Exploratorio De La Situación En Portugal
La Convergencia Del Management Y Del Marketing En El Ámbito De Las Causas Sociales.: Una Referencia Al Caso Español.
Nuevos Instrumentos De Responsabilidad Social En La Banca: Una Referencia A Portugal Y España
La Convergencia Del Management Y Del Marketing En El Ámbito De Las Causas Sociales.: Una Referencia Al Caso Español.
Nuevos Instrumentos De Responsabilidad Social En La Banca: Una Referencia A Portugal Y España
El Sector Financiero Y Los Productos "solidarios" : Una Referencia Al Caso Español
Nuevos Instrumentos De Responsabilidad Social En La Banca: Una Referencia A Portugal Y España
El Sector Financiero Y Los Productos "solidarios" : Una Referencia Al Caso Español
La Identidad Corporativa De La Comunidad Autónoma De Extremadura: La Imagen De Marca De Una Comunidad Autónoma
El Sector Financiero Y Los Productos "solidarios" : Una Referencia Al Caso Español
La Identidad Corporativa De La Comunidad Autónoma De Extremadura: La Imagen De Marca De Una Comunidad Autónoma
El Márketing De Las Organizaciones No Empresariales
La Identidad Corporativa De La Comunidad Autónoma De Extremadura: La Imagen De Marca De Una Comunidad Autónoma
El Márketing De Las Organizaciones No Empresariales
El Marketing Con Causa: Un Análisis De Su Evolución Y Situación Actual En España
El Márketing De Las Organizaciones No Empresariales
El Marketing Con Causa: Un Análisis De Su Evolución Y Situación Actual En España
Marketing Con Causa: ¿ser Ético Vende?
El Marketing Con Causa: Un Análisis De Su Evolución Y Situación Actual En España
Marketing Con Causa: ¿ser Ético Vende?
El Marketing En La Práctica De Las Ong
Marketing Con Causa: ¿ser Ético Vende?
El Marketing En La Práctica De Las Ong
Estudio De La Configuración Del "valor De Marca" Extremeña
El Marketing En La Práctica De Las Ong
Estudio De La Configuración Del "valor De Marca" Extremeña
Industrial Marketing Applications Of Quantum Measurement Techniques
Estudio De La Configuración Del "valor De Marca" Extremeña
Industrial Marketing Applications Of Quantum Measurement Techniques
La Innovación Estratégica Y El Fracaso De Productos
Industrial Marketing Applications Of Quantum Measurement Techniques
La Innovación Estratégica Y El Fracaso De Productos
Marketing De Relaciones En El Ámbito De Los Mercados Industriales
La Innovación Estratégica Y El Fracaso De Productos
Marketing De Relaciones En El Ámbito De Los Mercados Industriales
El Consumidor Universitario Del Siglo Xxi
Marketing De Relaciones En El Ámbito De Los Mercados Industriales
El Consumidor Universitario Del Siglo Xxi
Ong¿s Y Empresa: ¿está De Moda Ser Solidario?
El Consumidor Universitario Del Siglo Xxi
Ong¿s Y Empresa: ¿está De Moda Ser Solidario?
La Eficacia Del Marketing Industrial En Las Empresas De Maquinaria Agrícola: Un Análisis De Correspondencias Múltiples
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